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  • What Affect Will Google Caffeine Have on Automotive SEO?
  • 10 Questions to Ask Your Automotive SEO Firm
  • Developing a Social Media Plan for Car Dealers
  • Stop Getting Flagged
  • Dynamic SEO = Wasted Money
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  • Dealer.com and Chrysler Deal – Conflict of Interest
  • Is your listing right?
  • Why Buy Print Over Online Advertising?
  • What are your customers saying about you and why it is important
  • Are you taking advantage of bookmarking?
  • Does your web site work for you? Do you only have one?
  • Automotive Social Networking – Time to Catch Up

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• Recent Articles About Car Dealer Marketing

  - from the Blogosphere

  Best Structure for Copywriting CRM Reporting Site Updates ect to Get Done
  3 Sep 2010 at 8:48pm
  

  I have a need for multiple tasks to be completed in a four store group and would like some input on what the best per... (show more)

  I have a need for multiple tasks to be completed in a four store group and would like some input on what the best personnel structure might be. What I am looking for is someone that can write copy including unique vehicle comments for over 400 used cars, track and report on effectiveness of CRM usage, youtube videos uploaded and other tasks related to content generation and SEO.
  
  What are some of you doing for these tasks?
  
  Currently in our group no one is really making sure we are utilizing the CRM tools. We are hit and miss on the vehicle comments and the youtube videos are being done by salespeople, f&i managers and a receptionist. Content generation is slow since I do it myself.
  
  
  
  
  
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  EMail New Car Pricing to Every Lead in Seconds! Starting at $399/mo.!
  3 Sep 2010 at 4:27pm
  

  One of the challenges we encounter working with Internet-based new car leads has been how to answer the customer's pr... (show more)

  One of the challenges we encounter working with Internet-based new car leads has been how to answer the customer's primary question quickly: What's the price?
  
  The InstaQuote system makes it easy for every prospect to receive a price within seconds!
  

  InstaQuote is a web-based pricing tool that integrates with your existing CRM tool and adds to your email response process to ensure that each new car lead is priced immediately.
  
  CLICK HERE TO VIEW A SAMPLE INSTAQUOTE
  
  How your price is presented is crucial to whether the prospect is enticed to continue the discussion or even come down. InstaQuote enables you to offer multiple choices (Lease, Finance, and/or Cash)
  on each email. This greatly increases the possibility that the prospect will accept the follow up phone call from the dealership, because the initial question was answered quickly and professionally.
  
  InstaQuote also includes a build-and-price configurator that can be integrated with your website.
  
  Works with most CRM tools including: DealerSocket, AVV WebControl, Higher Gear, Reynolds & Reynolds, ADP, VinSolutions, Dealer.com LeadMachine, and more!
  
  Only $399/mo.!**
  30-Day
  Money Back Guarantee!

  * No Long-Term Contract
  * Pay by check or credit card
  * Each additional make just $50/month!

  Call Adam Ross at (201) 481-1424 to learn more NOW! ** $399 for the first make only. Offer Expires: 9/30/10
  To learn more, call Adam Ross at (201) 481-1424 TODAY or email adamr@infiniteprospects.com to learn more. Thanks for your time and I look forward to the opportunity to help your dealership sell more cars.
  
  Sincerely,
  Adam Ross
  Managing Director
  Infinite Prospects, Inc.
  (201) 481-1424 Phone
  (503) 217-1926 E-Fax adamr@infiniteprospects.com www.infiniteprospects.com
  

  
  http://archive.constantcontact.com/fs078/1102899697744/archive/1103651875106.html
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  Now Hiring Sales Professionals at Audi Jaguar Land Rover Fort Myers
  2 Sep 2010 at 4:56pm
  

  If you're going to be in the car business, why not work for the best operator in Southwest Florida?
  
  John Marazzi has o... (show more)

  If you're going to be in the car business, why not work for the best operator in Southwest Florida?
  
  John Marazzi has officially taken ownership
  of Audi Jaguar Land Rover in Fort Myers.
  We're looking to hire the three (3) best highline
  automobile sales professionals in Southwest Florida.
  Here's a short list of what we have to offer:
  
  ? $3,000 sign-on bonus
  ? Guaranteed $100,000 annual income
  ? Top salesperson each week drives a
  new Jaguar XJ for the weekend
  ? Five-day work week
  ? Yearly Christmas bonus
  ? 401K and health insurance
  ? Three brands under one roof
  ? Strong advertising support
  ? Salary plus commission
  ? $1,000 monthly fast start bonus
  ? Opportunity for advancement
  
  www.MarazziMotors.com
  1 Mile North of Alico Road on U.S. 41 in Fort Myers
  15875 S. Tamiami Trail
  Fort Myers
  
  All interviews will be held offsite in strict confidence.
  Applicant must be able to pass a complete background check
  and drug screen. Please be prepared to provide references, pay
  history, and documentation of car sales out-performance.
  To arrange an interview call Mr. Leo Gibely at 1-386-214-3322 or email your credentials to:
  leo@marazzimotors.com EOE/ DFWP
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  How Automotive Social Networking Management Works
  1 Sep 2010 at 1:28pm
  

  Social networking sites allows the local dealer an opportunity to utilize a powerful tool that provides real-time mar... (show more)

  Social networking sites allows the local dealer an opportunity to utilize a powerful tool that provides real-time marketing, ASMN is the series of processes and procedures that manages your Automotive Social Network. ASMN will Expose, Acquire and Engage online car buyers to your current website. Social marketing for the auto industry cannot be looked at as traditional type marketing, but can offer similar or great results.

  Social networks are the relationships that tie us directly to our consumers. Think about what happens when you meet someone new. You ask where they work, where they grew up, where they went to school. Eventually, you realize that your childhood friend was in this guy's fraternity in college. Even though you've never met before, you're both part of the same social network -- a friend of a friend.  ASMN develops a powerful network of Real-Time Buyers based on the behavior of your Automotive Social Network?utilizing the powerful tool known today, Social Networks!

  The term "social network" has been around since the 1950s, but the meteoric rise of social-networking Web sites like MySpace, Facebook and LinkedIn has turned a dusty sociological phrase into the hottest buzzword of the Internet age.

  A social network is a social structure that maps out the relationships between individuals. Technically we all belong to one giant social network, but we also belong to smaller, tighter social networks defined by our families, our friends, where we live, where we work, where we went to school, our hobbies and interests and much more.

  ASNM is the science behind the lead; an online transition must take place between the online consumer and the Neighborhood Car Dealer. Most neighborhood car dealers invest in leads every month, on average $16.00 per lead or $1,600.00 per month per lead source in order to sell additional units. ASMN provides a strategic outline of processes and procedures designed for your dealership, around your current culture, your daily routine and the behavior of your online customers. The end result is more leads to your website or more transitions take place and provides your dealership with MORE Opportunities to do Business!! (OTB), FOR LESS.

  Your Current Website serves as a Hub of online information for your dealership, it provides Inventory ? Contact Forms ? Service & Parts Request ? Finance Applications ? Test Drive Forms and more?..yet most Neighborhood Car Dealers Invest an additional $5,000.00 on average, every month to send or remarket the already available Hub of information from their websites to where the online potential buyers are.  We do this through third party companies for our Inventory, for our service departments, for our finance departments??.and then we invests even more money for someone or some people internally to manage our investment every month and get a return??. ASNM is ?Changing The Cost Of Performance?

  
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  iMagicLab Announces Automotive Industry?s First Dealership CRM iPhone App
  

  Baltimore, MD ? July 27, 2010.  iMagicLab, a technology leader in automobile retailing, today announced the submissio... (show more)

  Baltimore, MD ? July 27, 2010.  iMagicLab, a technology leader in automobile retailing, today announced the submission to Apple of the world?s first automobile-dealership CRM app for use in the iPhone and iPod Touch.  DealerCRM ...
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  Next Generation of Dealer Services Scams ? Social Media Training
  

  Social media is a very hot topic and now it appears that every wannabe trainer and even a few well respected ones are... (show more)

  Social media is a very hot topic and now it appears that every wannabe trainer and even a few well respected ones are jumping on the band wagon to teach dealers social networking and social ...
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  Website Providers Social Media Fail
  

  Who put that there? Using social media to promote your business and products you sell is the craze today.  Everybody ... (show more)

  Who put that there? Using social media to promote your business and products you sell is the craze today.  Everybody is talking about it and a few are doing really well with it in the auto ...
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  Not Another Automotive Social Network?!?!?
  

  The automotive social networking space has a new entry.  Jeff Kershner over at DealerRefresh is adding a forum to his... (show more)

  The automotive social networking space has a new entry.  Jeff Kershner over at DealerRefresh is adding a forum to his already popular blog.  This is a welcome addition to the already fragmented automotive social networking ...
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  Automotive SEO ? Conference Wrap Up
  

  The “Automotive SEO Exposition” held this year in Washington DC was a huge success.  Top level automotive seo practit... (show more)

  The “Automotive SEO Exposition” held this year in Washington DC was a huge success.  Top level automotive seo practitioners from all over the country came together for two days of powerful round table style discussions. The ...
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