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From the Blog
- Link Building – Myths and Facts
- Where should car dealers host a blog?
- What Affect Will Google Caffeine Have on Automotive SEO?
- 10 Questions to Ask Your Automotive SEO Firm
- Developing a Social Media Plan for Car Dealers
- Stop Getting Flagged
- Dynamic SEO = Wasted Money
- Meet Us Las Vegas
- Dealer.com and Chrysler Deal – Conflict of Interest
- Is your listing right?
- Why Buy Print Over Online Advertising?
- What are your customers saying about you and why it is important
- Are you taking advantage of bookmarking?
- Does your web site work for you? Do you only have one?
- Automotive Social Networking – Time to Catch Up
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You may also be interested in...
Recent Articles About Car Dealer Marketing
- from the Blogosphere
Everycarlisted.com feedback
18 Mar 2010 at 7:03pm
I just met with a sales rep from everycarlisted.com. They are new to the Minneapolis market and aparently pretty wel... (show more)I just met with a sales rep from everycarlisted.com. They are new to the Minneapolis market and aparently pretty well known on both the east and west coast. They offer VIN specific SEO. I am wondering if there are other dealers out there using everycarlisted for this purpose or if there are other vendors who offer this service.Facebook links
Please advise.
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17 Mar 2010 at 7:38pm
How do I add a link from my website to my Facebook pages? I have four different fan pages.
Just for fun......Fav Car Songs!
17 Mar 2010 at 4:22pm
I love songs about cars, about driving, cool songs while driving in my car, songs that take me back to the ?Good Old ... (show more)I love songs about cars, about driving, cool songs while driving in my car, songs that take me back to the ?Good Old Days?Engaging Consumers Via Social Media Makes Them More Likely To Buy, Recommend
409 ? Beach Boys, Dead Man?s Curve ? Jan & Dean, Get Your Kicks On Route 66 ? Nat King Cole, Go Lil? Camaro Go ? The Ramones, Little Deuce Coupe ? Beach Boys, Little Red Corvette ? Prince, Maybellene ? Chuck Berry, Mercedes Benz ? Janis Joplin, Paradise By The Dashboard Light ? Meat Loaf, Pink Cadillac ? Bruce Springsteen, Radar Love ? Golden Earring, Racing In The Street ? Bruce Springsteen,
Those are some of mine?.Give me 5 more that you think I may like and we will pull one Dealer and give them a Recruiting/Training week on us!
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16 Mar 2010 at 4:32pm
I saw this article on Mashable.com, in it they referenced a study that I'd like to share with everybody here and get ... (show more)I saw this article on Mashable.com, in it they referenced a study that I'd like to share with everybody here and get their opinions on it.The Microsite Debate Con't
In a recent study of social media usage it is clear that consumers who are Facebook fans and Twitter followers of a brand are more likely to not only recommend, but they are also more likely to
buy from those brands than they were before becoming fans/followers. The
study of over 1500 consumers by market research firm Chadwick Martin
Bailey and iModerate Research Technologies found that 60% of Facebook
fans and 79% of Twitter followers are more likely to recommend those
brands since becoming a fan or follower. And an impressive 51% of
Facebook fans and 67% of Twitter followers are more likely to buy the
brands they follow or are a fan of. Considering Facebook?s over 400
million users, the opportunity is great for social media marketers.
The rest of the article...
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15 Mar 2010 at 3:12pm
What are your thoughts on Microsites? This topic passes my desk every day and yet dealers are continually baffled o... (show more)What are your thoughts on Microsites? This topic passes my desk every day and yet dealers are continually baffled on how to use them....if at all.
Here's a video From Rand Fishkin, SEO Guru, regarding prioritizing microsites over your main website:
http://vimeo.com/2926451
A few 101 glossary terms for this video:
link juice - external links pointing to your website in efforts to pass authority and page rank in order to get better SEO rankings
anchor text - text / keywords within the back-link to your website (these should be your priority terms)
301 - a domain redirect that tells search engines this page has moved to another domain (goal - to pass existing rankings to a new url)
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Next Generation of Dealer Services Scams ? Social Media Training
Social media is a very hot topic and now it appears that every wannabe trainer and even a few well respected ones are... (show more)Social media is a very hot topic and now it appears that every wannabe trainer and even a few well respected ones are jumping on the band wagon to teach dealers social networking and social ...Website Providers Social Media Fail
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Who put that there? Using social media to promote your business and products you sell is the craze today. Everybody ... (show more)Who put that there? Using social media to promote your business and products you sell is the craze today. Everybody is talking about it and a few are doing really well with it in the auto ...SEO and SEM Potential Vendor Checklist
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This year I have encountered a significant increase in the amount of companies fighting for the “new” advertising exp... (show more)This year I have encountered a significant increase in the amount of companies fighting for the “new” advertising expense dollars of search engine optimization (seo) and search engine marketing (sem). Two years ago, even a year ...Not Another Automotive Social Network?!?!?
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The automotive social networking space has a new entry. Jeff Kershner over at DealerRefresh is adding a forum to his... (show more)The automotive social networking space has a new entry. Jeff Kershner over at DealerRefresh is adding a forum to his already popular blog. This is a welcome addition to the already fragmented automotive social networking ...Automotive SEO ? Conference Wrap Up
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The “Automotive SEO Exposition” held this year in Washington DC was a huge success. Top level automotive seo practit... (show more)The “Automotive SEO Exposition” held this year in Washington DC was a huge success. Top level automotive seo practitioners from all over the country came together for two days of powerful round table style discussions. The ...
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